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Focus on youth development and education
In her early years, Ms. Mu Qiru devoted herself to the cause of education, and this unique background has made caring for the next generation and education an important aspect of Zhaotai's social responsibility. Over the years, Zhaotai Group has joined hands with the Project Hope, China Children and Teenagers’Fund, China Charities Aid Foundation for Children and other national education funding platforms and institutions, focusing on economically underdeveloped regions and vulnerable groups, contributing to the improvement of China's unbalanced development of basic education. Zhaotai Group has been donating to Project Hope for around 20 years since 1992, and has built Hope Primary Schools in rural areas of Shandong, Jiangxi and other rural areas, and set up the "Zhaotai Teacher Award Fund" and "Zhaotai Library" to participate in the "Spring Bud Initiative" of enterprise-funded basic education for primary schools of migrant workers in rural areas of Beijing.